What is MADE SAFE?

MADE SAFE® is the only human health and ecosystem-focused product certification program. We do not compromise on ingredient safety - this also sets us apart. We help connect shoppers with goods that reflect their values for a healthier life and planet. Our mission is to revolutionize how consumer products are made, thereby eliminating the use of harmful chemicals from the marketplace to ensure a safe and sustainable future for all. MADE SAFE is so much more than a certification program - it’s a philosophy of change in practice.

What We Believe

Small acts are the foundation for big change. Our intentional purchasing decisions create incremental shifts that ultimately help transform the world.

“As a mom, I wanted products that wouldn’t harm my babies or their future - products without harmful pollutants. I created the MADE SAFE program to help others easily identify such products.”

AMY ZIFF, FOUNDER / EXECUTIVE DIRECTOR

Newly Certified Products

We're proud to announce that the following products have recently become MADE SAFE Certified. To discover more certified products, please explore our Catalog, Categories or Companies pages.

Viewpoint

Viewpoint offers our latest resources for supporting a healthy home and planet. It’s also the first place you’ll learn about newly certified products and announcements from participating companies.

Explore Blog

  • Discover Candelle

    Introducing MADE SAFE® Certified products from Candelle, along with our Q&A with the company's Founder, Elle Kim. Candelle’s mission is to enable wellness through meditation and self-care while providing peace...

    Discover Candelle

    Introducing MADE SAFE® Certified products from Candelle, along with our Q&A with the company's Founder, Elle Kim. Candelle’s mission is to enable wellness through meditation and self-care while providing peace...

  • Sign Our Petition for Better Wipes

    Do you know what’s in your baby wipes? Consumer Reports recently set out to find some answers.

    Sign Our Petition for Better Wipes

    Do you know what’s in your baby wipes? Consumer Reports recently set out to find some answers.

  • Toxic Chemicals in Air Fresheners

    Air fresheners are seemingly everywhere in today’s society, including in the workplace, public restrooms, schools, homes, and automobiles. While they may be called “air fresheners,” the name is somewhat misleading.   

    Toxic Chemicals in Air Fresheners

    Air fresheners are seemingly everywhere in today’s society, including in the workplace, public restrooms, schools, homes, and automobiles. While they may be called “air fresheners,” the name is somewhat misleading.   

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Newsletter Sign-Up

Stay informed, stay safe! Subscribe for updates on ingredients, research and news about protecting yourself and others from toxic chemicals. Also, be the first to know about new collections and exclusive offers from companies with MADE SAFE Certified products.